Headline
Creator Pro

For
the past 20 years I have been lucky enough to be
involved in marketing and promotion in a number
of different industries including software,
hardware, telecommunications, and most recently
cable television. No matter what the
industry, the greatest challenge in promotional
writing is developing the initial headline.
Headlines are the FIRST thing your reader sees,
no matter what the medium. It typically appears
at the top of a page - print ad - letter, or on
the cover of a print brochure, or on the first
screen of a web site, or in the first frame of
animated banner ad.
I tend to believe that headline length is not
nearly as important as capturing the attention
of the reader. If the headline does not MOVE the
reader to READ the rest of copy after the
headline then it is ineffective.
As a rule of thumb, I believe that a headline
must be 10 words or less. If you can not
describe the BENEFIT of your product or service
in 10 words or less then you have not thought
about it enough. The headline is the beginning
of your sales pitch. It must sum up a BENEFIT
and peak their CURIOSITY TO LEARN MORE.

If
you are one of the many who a) have no talent
for writing or b) have no time to experiment,
then I would like to introduce you to a new tool
called Headline
Creator Pro. This is a very nifty tool
that WRITES HEADLINES FOR YOU. You simply answer
a few questions about your product or service,
use the built-in lists of power phrases to make
your headline impactful, and within minutes this
software generates DOZENS of headlines for you.
Make a few minor tweaks and then CUT AND PASTE
them into your sales page. It's that SIMPLE.

Headline
Creator Pro
is VERY EASY to use. Push-button easy, in fact.
If writing headlines seems like hours of work,
cut that time down to a few minutes. I am
willing to bet that you will create more
powerful headlines in minutes with this
inexpensive tool. You will use it again and
again for every campaign you write. Remember:
it's all in the HEADLINE. Stop wasting time.
Stop losing prospect. Stop losing sales. Stop
BORING your readers NOW. Headline
Creator Pro. Click here
for more information.
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